Hybrid cloud based services are becoming increasingly popular with medium sized businesses. The push toward these types of services comes from essentially two areas – the need for security and held information on a private cloud, and the limited costs and scalability of the public cloud. Utilizing this type of setup allows organizations to effortlessly scale the level of their security so that they are protecting any information that needs to be safe without wasting resources.

In this way, hybrid clouds may be a perfect solution for companies that have sensitive information that must be kept as secure as possible, as well as large volumes of less important data that must still be held. Companies that use e-commerce as a part of their long term strategies, for example, may have needs for a lot of server architecture that could be placed on the public cloud, but could then send all customer information to their private cloud so that it can be kept under lock and key.

Because of the trend of using the hybrid cloud for companies that have strong security requirements, there is a growing trend for customizability as an service level agreement in the hybrid cloud. Those that work with premium cloud partners will find that they are able to get the support they need to build both parts of their cloud to more exact specifications. whether this means integrating many parts of a public cloud service with an organization's internal data, or if it means extensive bleeding-edge security technology for private cloud servers depends on the organization. This can let groups get exactly the kind of cloud experience that they need in order to make full use of the technology. Because there are so many different ways in which the cloud can be used to help workers, every company may need to develop their cloud a bit differently. Below are some of the opportunities companies have when moving to the hybrid cloud.

Ways that different sized businesses could use a hybrid cloud:

  • A small consultancy may use the public cloud to keep track of accounting variables, while their confidential analysis of their client businesses remain on secured private cloud servers.
  • A medium sized electricity company could use the private cloud to store customer addresses and account information, while using the public cloud for staff email servers, emergency response messages and other communication.
  • An enterprise has the option to use the private cloud to handle internal affairs, cloud ERP and other workflow services while using the private cloud for company email and customer relations services.

The future of storage
Hybrid cloud is growing as a way for companies to mitigate business risk, according to Midsize Insider. This cloud setup allows businesses to continue to grow without having to put down a lot of money for investment in technical infrastructure. At the the same time, it also allow organizations to easily keep data safe. It's a win-win for organizations that aren't that big yet, because it lets them deal with two problematic aspects of design very easily. By solving these problems, the hybrid cloud can greatly accelerate the growth of a business and allow it to skyrocket past the competition.

This may be why there are so many companies currently looking to take advantage of the cloud. A recent survey found that 64 percent of small businesses are already using cloud servers – usually at least three different programs, according to Cloudtech. What these small business owners know is that it is much more simple to get something done well when they don't' have to pay for the infrastructure themselves. They can merely pay someone else to get a service started for them, and then enjoy the benefits of getting what they need when they need it.