It is true that the cloud can save most companies money. However, this may not actually be the best reason to begin a cloud migration. While it is always great to lower the TCO, the organizations that have benefited most from their move to cloud-based platforms have been those that gained the  ability to get more things done in addition to lowering costs. While many guides advise organizations to look at lower costs and other more prosaic matters, recent studies have looked more at the maturity of different cloud platforms, and how investing in the newest elements of the cloud can bring a company more rewards down the road. Using some of the most important elements of cloud-based technology involves understanding how the cloud itself can change the way an organization operates.

Fundamentally, the cloud is about moving data around in powerful new ways. This is why, according to Forrester, organizations that offer Infrastructure-as-a-Service are benefiting their clients more than other cloud providers. The gains inherent to having all information stored on a cloud and being able to customize that server for a group's own needs are high. As opposed to the limitations of a cloud simply offers Software as a Service, IaaS allows a company to gain a large advantage through making all of its information flow through the cloud. Because IaaS is still a burgeoning market, organizations that move to that kind of service will be able to enjoy its rapid expansion over the next couple of years. There is simply more use for IaaS private clouds for companies that want to be technology-forward.

Why the private cloud?
While many managers dip their toes into cloud deployment by going through the public cloud. However, these investment again and again will transition into using the private cloud by companies who need more from their service ,according to Cloudtweaks. This is because, while SaaS is useful, it simply isn't flexible enough to meet every organization's needs. The public cloud is becoming increasingly consumer-focused because it is exactly the right kind of solution for consumers – it offers just enough services that a user can make it fit their needs, but it doesn't involve the streamlined back-end that major companies will need. The private cloud, however, is designed for companies that want to make use of their size to offer the best services they can to their employees. When an organization is large enough to make effective use of a private cloud it can get more done than a similarly sized corporation making use of the public cloud.

Fundamentally, the difference between public cloud SaaS and private cloud IaaS vendors is their audience. IaaS private cloud providers are designed to offer cloud based services to large and medium sized organizations that are ready to transition into use in the cloud effectively. This kind of company is ready to customize a cloud experience for their clients. Those that offer public cloud SaaS models instead are offering a prepackaged product designed to work with as many groups as possible. This is designed for smaller organizations and consumers who just need something that will work. As organizations mature, they move to the private cloud due to the inherent power of that platform. Building a customized cloud that is perfect for a company is always better than simply using something that is designed to work with everyone. Not every organization needs every features on a standardized piece of software. Using the best possible tools for the job is what seperate good businesses from the great ones.