Businesses operating on a small- and medium-sized scale find themselves facing challenging decisions every day. Questions of how the company is running and how it can be improved arise as often as credit cards are swiped. Fortunately, the choice about whether or not to join the enterprise cloud is not a hard one, according to industry insider Joanne Carew.

Carew spoke to industry expert Arthur Goldstuck, who told her that the enterprise cloud is still more popular among larger businesses than smaller ones – more than half of large corporations now rely on cloud computing in some capacity – despite across-the-board reports of the utility of the cloud as the best platform for business. So why is there not equal distribution among the sizes of enterprises in the cloud? Because smaller businesses simply are not informed enough about the benefits of the cloud. This knowledge gap is what leads SMEs to adopt the enterprise cloud at a much lower rate, according to Goldstuck, with less than one-fifth of such organizations currently occupying the cloud.

In an ideal business world, all companies would inhabit the cloud. The fact that bigger businesses are doing so at a much higher rate than their smaller counterparts suggests, for Gol​dstuck, the need for greater self-education among SMEs.

“The more you educate yourself … the better decisions you will be able to make,” he encouraged small enterprises.

Part of this education entails learning how the cloud can support and enhance companies of any size.

Many benefits for companies that choose to compute in the cloud
There are several clear benefits to cloud migrations, and these are the ones many people are likely to know about. Larger storage space, for instance, is something that a cloud service provider can always lay claim to. The mobility inherent in the cloud is another widely touted feature. After all, the fact that the cloud exists in the cybersphere means it can be accessed anywhere with an Internet connection.

But as industry tracker Joe McKendrick pointed out, there are other advantages to cloud adoption that are not given so much airtime. Among these is his assertion that business cloud computing enables “more tech savvy in the executive suite.” What he means by this is that a cloud conversion alleviates the burden for company IT executives of maintaining an in-house system. The added time allows them to channel their energies into acquiring new tech skills that will stand to benefit business.

Another advantage of enterprise cloud computing is the opportunity it affords to make business merging a smoother process. Before the enterprise cloud, a merger often resulted in a long and cumbersome process wherein data would have to be carefully coded and transferred to be compatible with another system. The cloud eliminates that difficulty by providing a single, streamlined platform on which merged companies can easily consolidate data and link up functionality.

These benefits are only a few of the reasons businesses of all sizes are looking cloudward.